Graphic Design Rules: 365 Essential Dos and Don'ts
DON'T use comic sans (except ironically) but DO worship the classic typefaces like Helvetica and Garamond. Graphic Design Rules is a handy guide for professional graphic designers, students, and laymen who incorporate graphic design into their job or small business.
Tips and Lessons for Designers
Packed with practical advice, this spirited collection of design dos and don'ts takes readers through 365 rules like knowing when to use a modular grid-and when to throw the grid out the window. All designers will appreciate tips and lessons from these highly accomplished authors, who draw on years of experience to help you create good design.
"For every landscape architect and designer, urban planner, and architect who presents work to the public or private clients, the fully revised Graphic Design Rules: 365 Essential Dos and Don'ts offers a wealth of ideas. This new edition includes both common sense design suggestions and up-to-date Photoshop tips. The book works for those just getting started as a designer and expert communicators who want to refresh their approach." - The Dirt, American Society of Landscape Architects.
About the Author
Tony Seddon, a graphic designer based in the United Kingdom, is coauthor of Graphic Design for Nondesigners. Sean Adams, chair of graphic design at ArtCenter College of Design in Pasadena, California, is an AIGA Medal winner and author of The Designer's Dictionary of Color and The Designer's Dictionary of Type. His clients include Adobe, Gap, Nickelodeon, and Sundance. Peter Dawson, a cofounder of Grade Design in London, is a fellow of the International Society of Typographic Designers and author of The Field Guide to Typography. John Foster received a gold medal from the Art Directors Club of New York, and his clients have included Coca-Cola and the Nature Conservancy.
Graphic Design Rules: 365 Essential Dos and Don'ts. Paperback: 384 pages. Publisher: Princeton Architectural Press; Illustrated edition (April 7, 2020).
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